Learn the latest strategies for using social media to market your business. We’ll cover the basics of Facebook, Instagram and LinkedIn, then we’ll take a deeper dive into developing a content strategy, how to build a content calendar, and how to measure the success of your social media campaigns. REGISTER HERE
Audience: Intermediate to Advanced In this training, digital marketing expert Melanie Diehl takes a deeper dive into the advanced capabilities of Canva. The session includes hands-on design time and screen-sharing for feedback. PRE-REQUISITES: Canva account and working knowledge of Canva. Having a Canva Pro (paid subscription) account is highly recommended. REGISTER HERE
Part 3 of 4-Part Social Media Power Hour Series: So much more than a job site! LinkedIn is famous for connecting professionals all over the world. Many people associate it with finding new positions and advancing one’s career, but LinkedIn can also be a valuable space for expanding the network for many types of businesses.…
Google is the number one search engine in the world, and your small business deserves to be found! In this session, you’ll learn how to leverage Google Business Profile, a free tool for businesses of all sizes. REGISTER HERE
Part 4 of 4 Social Media Power Hour Series: it’s not just crafts and recipes! Pinterest is no longer just a crafts and recipes site. It’s a visual search engine, and a powerful one at that. In this session, you’ll learn best practices for optimizing your Pinterest profile, graphics creation, and how to drive website…
Google Reviews. BBB. LinkedIn Recommendations. TripAdvisor. Yelp. Facebook Reviews . . . and so many more online directories where a local business can be reviewed. Do YOU know what THEY are saying about your business? Did you know that 52% of consumers report that positive customer reviews make them more likely to use a local…
In Person Event Many small business owners are hesitant to develop a marketing plan from the get-go because they fear it will “break the bank.” Not necessarily so! In this session, we’ll look at free and/or low-cost marketing options that you can put into practice to increase both awareness and growth for your business. REGISTER…
In Person Event The saying “a picture (or video…) is worth a thousand words” hits the nail on the head when it comes to marketing your small business. In this session, you’ll learn how to best use photos and videos to effectively market your business and connect with your target audience. If you’re looking to…