Email marketing is the king of ROI. And while it doesn’t have to be complicated, it’s more than sending an “eblast” or “newsletter.” In part one of the 3 part series, you’ll learn basic email marketing principles and we’ll cover some design and content ideas that will give you a good foundation for getting started…
Your brand is not just a logo. It’s the consumer’s overall perception of your business. Small businesses often are competing against big brands with devoted customers and unlimited marketing budgets. It’s important to find ways to stand out with a solid brand-building process of your own. In this session, you will learn how to create…
Now that you have the foundations established, it’s time to take the next step in your email marketing journey: subject lines and list growth. In this session, you’ll learn dozens of ways to get your emails open, and how to grow your subscriber base. REGISTER HERE
In-Person Event Marketing Master Melanie Deihl will help business owners and entrepreneurs learn the fundamental principles and techniques of marketing for your small business. Learn branding, advertising, social media marketing and sales promotion in this Bite-Sized Learning Session. Lunch will be provided. REGISTER HERE
Congratulations! You’ve successfully created your email campaigns, developed some compelling subject lines and grown your list. Now it’s time to get down to the real business of marketing and examine the ROI by reviewing your analytics. In this session you’ll also get a bonus lesson on creating converting landing pages. REGISTER HERE