Social Media Marketing for Your Small Business

Social Media Marketing for Your Small Business

This course is intended to help you navigate the challenges and opportunities of owning your own business. More specifically, after participating in this workshop, attendees will: 1. Review basics of Facebook, Instagram and LinkedIn. 2. Developing a content strategy for social media platforms. 3. Learn how to build a content calendar. 4. Understand how to measure the success of your social media campaigns.

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Your October 2024 Content Ideas Are Here!

Your October 2024 Content Ideas Are Here!

Creating timely and relevant content is key to keeping your audience engaged, and October is packed with opportunities to craft posts that are fun, informative, and meaningful. In this blog, we’ll explore monthly themes, weekly themes, and daily themes that can be used to develop creative content ideas for the month of October. Let’s dive in!

MONTHLY THEMES

  • National Book Month
    Example: If you are an author, you could share a reading list of influential books that inspired your writing. If you run a bookstore, you can create interactive posts encouraging your audience to share their favorite reads.

October 2024 Content Ideas
  • ADHD Awareness Month
  • Breast Cancer Awareness Month
  • Emotional Wellness Month
  • National Bullying Prevention Month
  • National Depression Education and Awareness Month
  • National Learning and Development Month
  • National Pizza Month
  • National Work and Family Month
  • National Cookie Month
    Example: Own a bakery? You could share a special cookie recipe each week or host a cookie decorating contest online. If you are a food blogger, you could create fun, fall-themed cookie recipes for your audience.

WEEKLY THEMES

  • National Walk Your Dog Week (October 1-7)
    Who can use this: Pet stores, dog trainers, and pet bloggers.
    Example: Where are my pet store owners at? This is the perfect opportunity to create a promotion around dog walking gear. Pet bloggers can write about the health benefits of daily dog walks.
October 2024 Content Ideas
  • National Manufacturing Week (October 4-11)
  • Mental Illness Awareness Week (October 6-12)
  • Active Aging Week (October 7-13)
    Who can use this
    : Senior care facilities, fitness trainers, and healthcare providers.
    Example: A senior care facility could share fitness activities for older adults, while fitness trainers might create workout routines tailored for seniors to stay active and healthy.

DAILY THEMES

October 2024 Content Ideas
  • October 5: World Teachers Day
  • October 9: National Stop Bullying Day
  • October 10: World Mental Health Day
  • October 11: National Spread Joy Day
  • October 16: Boss Day
  • October 17: Clean Virtual Desktop Day
  • October 19: Evaluate Your Life Day
  • October 20: National Day on Writing
  • October 22: National Make a Dog’s Day
  • October 23: Medical Assistant Day
  • October 24: My Best Winter Skin Day
  • October 25: National I Care About You Day
  • October 26: Make a Difference Day
  • October 27: National Mentoring Day
  • October 28: National Chocolate Day
  • October 30: National Checklist Day
    Example: This is a perfect day for project managers to offer tips on how to create effective checklists for managing tasks, while productivity apps might promote their checklist features.

We hope you’ve found these tips and examples helpful.  If you need help with your content creation strategy and implementation, reach out to learn how we can help!

Schedule a call now!

Your September 2024 Content Ideas Are Here!

Your September 2024 Content Ideas Are Here!

Can you believe September is here already? As we head into fall, it’s the perfect time to refresh your content strategy! In this blog, we’ll share some fun and practical content ideas to help you connect with your audience, boost engagement, and reach your marketing goals. Let’s get started!

MONTHLY THEMES

Baby Safety Month
Better Breakfast Month
Childhood Cancer Awareness Month
Global Company Culture Month
Classical Music Month
National Childhood Obesity Awareness Month
National Pediculosis Prevention Month/Head Lice Prevention Month
National Preparedness Month
Newborn Screening Awareness Month
Responsible Dog Ownership Month
Save Your Photos Month
Self Improvement Month
Sourdough September
Suicide Prevention Month

WEEKLY THEMES

Sept. 1 – 7: National Waffle Week
Sept. 8 – 14: Suicide Prevention Week
Sept. 13 – 19: National Eczema Week
Sept. 15 – 21: Child Passenger Safety Awareness Week
Sept. 20 – 25: International Week of Happiness at Work

DAILY THEMES

9/1 Acne Positivity Day
9/1 World Letter Writing Day
9/2 Labor Day
9/2 National Live Fearless Day
9/5 International Day of Charity
9/6 Fight Procrastination Day
9/6 National Food Bank Day
9/6 National Read a Book Day
9/7 Buy a Book Day
9/7 National First Day of Peel Season
9/8 Grandparents Day
9/8 International Literacy Day
9/8 National Hug Your Hound Day
9/9 Teddy Bear Day
9/10 Swap Ideas Day
9/10 World Suicide Prevention Day
9/11 Libraries Remember Day
9/11 Patriot Day
9/12 National Chocolate Milkshake Day
9/12 National Day of Encouragement
9/13 International Chocolate Day
9/13 National Kids Take Over the Kitchen Day
9/14 National Coloring Day
9/15 National Google.com Day
9/15 National Online Learning Day
9/15 World Engineers Day
9/16 National Play-Doh Day
9/18 Global Company Culture Day
9/18 International Equal Pay Day
9/18 National School Backpack Awareness Day
9/18 Read An eBook Day
9/20 National Care For Kids Day
9/21 National Chai Day
9/21 National Clean Up Day
9/21 World Gratitude Day
9/22 Dear Diary Day
9/22 Fall Equinox
9/22 National Temperature Control Day
9/23 International Day of Sign Languages (Carrie’s sign language video for PP?)
9/23 National Baker Day
9/23 National Family Day
9/24 Lash Stylist Day
9/24 National Punctuation Day
9/26 Better Breakfast Day
9/28 National Good Neighbor Day
9/28 National North Carolina Day
9/28 National Seat Check Saturday
9/29 National Coffee Day

    We hope you’ve found these tips and examples helpful.  If you need help with your content creation strategy and implementation, reach out to learn how we can help!

    Schedule a call now!

    Identifying Your Target Market

    Identifying Your Target Market

    Each course is handpicked and designed to help you, as a business owner, grow your skills and knowledge. Presenters for each workshop are reputable speakers who understand the plights of small business owners and aim to share tips, information, and skills to help your business succeed. This course is intended to help you navigate the challenges and opportunities of owning your own business. More specifically, after participating in this workshop, attendees will: 1. Identify who is your target audience. 2. Learn how to perform an avatar study. 3. Discover how to connect with your target market. 4. Learn how to create campaigns for your audience. 5. Get tips for understanding consumer behavior.

    REGISTER HERE

     

    Marketing Madness

    Marketing Madness

    Feeling overwhelmed by marketing options? This fast-paced seminar cuts through the clutter, equipping small business owners and marketers with actionable strategies to attract customers and boost growth. Learn how to prioritize tactics, leverage free tools, and create a marketing plan that gets results – all in an hour!

    REGISTER HERE