Your April 2024 Content Ideas Are Here!
We’re back with your April 2024 content ideas! From baking to having fun at work to celebrating all things “small business,” we’ve got you covered.
Daily Themes
4/1 – Fun at Work Day
4/1 – Greeting Card Day
4/1 – Sourdough Bread Day
If your business has anything at all to do with baking or food, there’s a good chance that you can easily use Sourdough Bread Day in your marketing efforts. But let’s get creative and think outside the box. Consider sharing your personal journey with sourdough and drawing parallels to a process in your business. Highlight the importance of patience required to complete a task and the similarity to the time it takes for sourdough to ferment, or discuss how using specialized equipment can make a difference in the outcome of a project. Regardless of the marketing message you create, be sure to include a pic of your bread for engagement.
4/2 – DIY Day
4/3 – Chocolate Mousse Day
4/3 – Inspiring Joy Day
4/5 – Gold Star Spouses Day
4/5 – Self-Care Day
For businesses offering self-care products or services, share blog posts, videos, or infographics about the importance of self-care, highlighting how your products or services specifically contribute to mental and physical well-being. You can also offer special discounts, or organize giveaways, to celebrate Self-Care Day. This not only incentivizes purchases but also highlights your commitment to promoting well-being.
Not in the self-care sector, that’s okay. Ask your employees/team members “What does self-care mean to you?” (or something similar) and use their feedback to create content.
4/10 – Work From Home Day
4/10 – Hug Your Dog Day
4/13 – Scrabble Day
4/15 – Take a Wild Guess Day
4/16 – Teach Your Daughter to Volunteer Day
4/16 – Wear Pajamas to Work Day
4/19 – Refresh Your Goals Day
4/22 – Earth Day
4/22 – In God We Trust Day
4/24 – Administrative Professionals Day
4/25 – Take Our Daughters & Sons to Work Day
4/28 – Pay It Forward Day
4/29 – Poem in Your Pocket Day
4/30 – Therapy Animal Day
Weekly Themes
April 28th-May 4th: Small Business Week
Use Small Business Week as an opportunity to celebrate, promote, and engage with your audience in a way that encourages the support of small business and strengthens local economies. A few ideas on how to incorporate Small Business Week in your marketing:
- Promote a special offer: exclusive discounts or promotions during Small Business Week to entice customers to shop locally.
- Partner with other small businesses in your area to cross-promote each other’s products or services.
- Share behind-the-scenes photos or videos on social media, highlighting the people, processes, and passion behind your products or services. This can really humanize your brand and build a stronger connection with your audience, something that the giant brands can’t do as well as small businesses.
- Express gratitude by thanking your customers for their support and loyalty and to emphasize the impact their patronage has on your small business and the community as a whole.
Monthly Themes
We hope you’ve found these tips and examples helpful. If you need help with your content creation strategy and implementation, reach out to learn how we can help!
