by MelanieD | Apr 28, 2019 | Blog, content marketing, email marketing, infographic
April’s showers are gone and now it’s time for your business to bloom. Whether you want to grow your list, your sales, or your visibility in the community, the content below can help you plant the seed for a great month in May!
Content Ideas for May
Mother’s Day Sale – Mother’s day is a can’t miss holiday. Make sure to email your audience when this day is approaching, and remind them of everything their mother has done for them. Help them make it special for her by offering sales or coupons for the things she’ll love, or discounts for mothers on the day just for them!
Teachers are the backbone of our education system and don’t get enough credit for all their hard work. Show them that you appreciate everything they do by offering them a discount on this day.
Support the Troops. With Armed Forces day and Memorial day occurring this month, it’s a perfect time to show your support for the troops. How: Start a fundraiser for veterans by adding a Donations block to your emails or offer a discount to anyone with a military ID for the month of May.
May Holidays
2 Brothers and Sisters Day
5 Cinco de Mayo
6 National Nurses Day
7 National Teachers Day
12 Mother’s Day
25 International Jazz Day
25 National Wine Day
27 Memorial Day
May Themes
• Teacher Appreciation Week (6th-10th)
• Nurses Week (first full week)
• National Bike Month
• National Hamburger Month
When it comes to purchases made as a result of receiving a marketing message, email has the highest conversion rate (66%), when compared to social, direct mail and more. [Source: DMA]
by MelanieD | Jun 24, 2018 | Blog, Constant Contact, content marketing, email, email marketing, infographic
As we enter into the second half of the year, July is a perfect time to reflect and reinforce existing relationships, as well as think about how we can grow in the days to come. What’s your plan to prevent existing customer relationships from melting away in the summer sun? What about a strategy to bring the heat against your competition and gain more customers?
Whether your focus is to engage your existing audience, grow your list, or both, the July 2018 Marketing and Holiday Infographic below should help you keep your cool this July.
source: Constant Contact
by MelanieD | May 20, 2018
First impressions matter – how are YOU doing with your emails? This seminar will help you avoid common mistakes and maximize your emails for powerful impact! You’ll learn:
· Branding beyond the logo – how placement, pictures, even colors can reinforce recognition & engagement
· Readability – including fonts, white space and single-column design
· Images – including sizing, placement, links and more
· Share-ability – are you going social with your email? Easy tips to encourage more cross-platform engagement
Join us for this fast, info-packed seminar packed with tips, techniques and tools to help you navigate the dos and the don’ts for your own email marketing!
by MelanieD | Jun 27, 2017 | Blog, Constant Contact, content marketing, email marketing, infographic
Is your marketing heating up for the summer?
If the next few months are your business’s busy season, you’re probably already gearing up for a flood of new customers coming through your doors.
How can you get your new customers to stay loyal all year long?
Repeat customers are reported to spend 300 percent more than new customers.
Make it easier to retain new customers by encouraging them to join your email list and following up with a thoughtful and timely marketing email.
Tip: Use this script if you’re not sure how to ask for email addresses at your business.
Constant Contact’s email templates make it easy to create an eye-catching email in a matter of minutes.
Our Fourth of July template might be just what you need to drive sales this Independence Day:
Customize the template with your own logo, text, and links to wish your subscribers a happy holiday and bring them back to your business.
Looking for more content ideas?
There are plenty more ideas to choose from in the infographic below. Take a look or download and print the infographic to stay on track all month long.
syndicated from the Constant Contact blog
by MelanieD | May 26, 2017 | Blog, content marketing, infographic
It’s hard to believe that we’re almost halfway through 2017!
June is the perfect time of year to review your first few months of business and see where you need to make adjustments in the second half of the year.
If you aren’t hitting your numbers the way you’d like, try one of the ideas below to increase revenue for your business.
June is also full of holidays your business can take part in, like Father’s Day, Summer Solstice, and Social Media Day.
You can send a timely email to your audience in a matter of minutes, using Constant Contact’s professionally designed email templates.
Here’s an example of one of our email templates for Father’s Day:
Your business can also push sales by holding a special Summer Solstice event and extending your store hours.
Or, celebrate Social Media Day on June 30th by encouraging your customers to post a photo of themselves at your business. Offer a prize to the person who gets the most engagement on their photo — and you’ll benefit from some increased exposure to a relevant audience.
Looking for more content ideas?
There’s plenty more ideas to choose from in the infographic below. Take a look or download and print the infographic to stay on track all month long.
Download the infographic here!
Syndicated from the Constant Contact Blog.