Congratulations! You’ve successfully created your email campaigns, developed some compelling subject lines and grown your list. Now it’s time to get down to the real business of marketing and examine the ROI by reviewing your analytics. In this session you’ll also get a bonus lesson on creating converting landing pages.
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Now that you have the foundations established, it’s time to take the next step in your email marketing journey: subject lines and list growth. In this session, you’ll learn dozens of ways to get your emails open, and how to grow your subscriber base.
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Email marketing is the king of ROI. And while it doesn’t have to be complicated, it’s more than sending an “eblast” or “newsletter.” In part one of the 3 part series, you’ll learn basic email marketing principles and we’ll cover some design and content ideas that will give you a good foundation for getting started on future email campaigns.
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In this workshop you’ll leave with ideas and strategies to capture new contacts, grow your list and take action to help move your business forward. Having an interested and qualified list of contacts that you can stay top of mind with is vital to every business. Continuing to grow that list is just as important. In this workshop we will show you 30 easy ways to grow your contact list today! We will cover: • Why someone should join your contact list and what’s in it for them • How to ask people to join your list “face-to-face” • How to use social media to grow your list • How to grow your list on your website or blog—and 26 more ways!
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Digital Marketing Blueprint Course 6-part series
In a world where digital marketing reigns, the rules seem to constantly fluctuate. Small business owners need resources they can rely on that are easy to manage while maintaining all the other aspects of running a business. This 6-part course provides small business owners with a blueprint, or framework, that will give them the knowledge and tools they need to successfully market their business in today’s online world.
1/9/2024 – Part 1: Creating a Digital Marketing Blueprint
1/11/2024 – Part 2: Identifying Your Target Market
1/16/2024 – Part 3: Websites and Point of Sale Systems for your Business
1/18/2024 – Part 4: Email Marketing for your Small Business
Email marketing has a 90% deliverability rate and an average of 38x ROI. Done right, it can really drive sales and brand awareness for your small business. This seminar will help you avoid common mistakes and maximize your emails for powerful impact!
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1/23/2024 – Part 5: Social Media Marketing for Your Small Business
1/25/2024 – Part 6: Get Your Business Found on Google Search & Maps