Reach Your Customers by Doing Just ONE Thing
Melanie Diehl simplifies the marketing process for small business owners and entrepreneurs in this Bite-Sized Learning session.
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Online Marketing Tips to Jumpstart 2024: A Simple Checklist for Success
The idea of getting your business online can often feel scary and even confusing. With so many moving parts, figuring out what to do and how to do it presents a unique challenge for time-starved small business owners. Don’t worry, once you understand how it all works together you can stop wasting time and focus on the things that actually benefit your business.
If you’re just getting started with online marketing or not seeing the results you’ve hoped for…this session is for you. You’ll learn the foundational elements that will help you get the word out about your business and you won’t need a marketing degree to do it!
In this session you’ll learn:
● How people find you online
● How to set yourself up for success
● How to encourage new and repeat business
A Crash Course on Email Marketing (Constant Contact)
This is a hands-on workshop where you will learn tips, techniques, and strategies to guide you through the tools and features for basic email marketing in Constant Contact. This workshop is great for beginners who want to learn how to start creating email marketing campaigns for their business or for email marketers who aren’t getting the results they expect. In this workshop, you will:
- Design a custom email template
- Create stand out subject lines and creative content
- Grow and segment your list
- Measure your marketing and analyze your results
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Identifying Your Target Market
Not everyone is your potential customer or client. In this session, we discuss how to identify your target market (aka Avatar) and how to create messages that they connect with and how to reach them where they are.
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Low Cost Marketing Tools
A low-cost marketing tools course is designed to teach business owners and entrepreneurs how to effectively market their products or services on a budget. This course covers various low-cost marketing tools and strategies that can help small business owners reach their target market without breaking the bank.