We’re back with your April 2024 content ideas! From baking to having fun at work to celebrating all things “small business,” we’ve got you covered.

4/1 – Sourdough Bread Day

If your business has anything at all to do with baking or food, there’s a good chance that you can easily use Sourdough Bread Day in your marketing efforts. But let’s get creative and think outside the box. Consider sharing your personal journey with sourdough and drawing parallels to a process in your business. Highlight the importance of patience required to complete a task and the similarity to the time it takes for sourdough to ferment, or discuss how using specialized equipment can make a difference in the outcome of a project. Regardless of the marketing message you create, be sure to include a pic of your bread for engagement.

4/2 – DIY Day
4/3 – Chocolate Mousse Day
4/3 – Inspiring Joy Day
4/5 – Gold Star Spouses Day

4/5 – Self-Care Day

For businesses offering self-care products or services,  share blog posts, videos, or infographics about the importance of self-care, highlighting how your products or services specifically contribute to mental and physical well-being.  You can also offer special discounts, or organize giveaways, to celebrate Self-Care Day. This not only incentivizes purchases but also highlights your commitment to promoting well-being.

Not in the self-care sector, that’s okay.  Ask  your employees/team members “What does self-care mean to you?” (or something similar) and use their feedback to create content.

4/10 – Work From Home Day
4/10 – Hug Your Dog Day
4/13 – Scrabble Day
4/15 – Take a Wild Guess Day
4/16 – Teach Your Daughter to Volunteer Day
4/16 – Wear Pajamas to Work Day
4/19 – Refresh Your Goals Day
4/22 – Earth Day
4/22 – In God We Trust Day
4/24 – Administrative Professionals Day
4/25 – Take Our Daughters & Sons to Work Day
4/28 – Pay It Forward Day
4/29 – Poem in Your Pocket Day
4/30 – Therapy Animal Day

Weekly Themes

April 28th-May 4th: Small Business Week

Use Small Business Week as an opportunity to celebrate, promote, and engage with your audience in a way that encourages the support of small business and strengthens local economies. A few ideas on how to incorporate Small Business Week in your marketing:

1. Promote a special offer: exclusive discounts or promotions during Small Business Week to entice customers to shop locally.
2. Partner with other small businesses in your area to cross-promote each other’s products or services.
3. Share behind-the-scenes photos or videos on social media, highlighting the people, processes, and passion behind your products or services. This can really humanize your brand and build a stronger connection with your audience, something that the giant brands can’t do as well as small businesses.
4. Express gratitude by thanking your customers for their support and loyalty and to emphasize the impact their patronage has on your small business and the community as a whole.

Monthly Themes

We hope you’ve found these tips and examples helpful.  If you need help with your content creation strategy and implementation, reach out to learn how we can help!

Schedule a call now!

It’s time to spring into a new season of content creation, and we’ve got you covered with ideas and examples to help you with your March planning.  Let’s dive in!

Daily Themes

3/1 – Baby Sleep Day
3/1 – Day of Unplugging
3/1 – Employee Appreciation Day

3/1 – Share a Smile Day

This one is easy. Smile for the camera. Take a selfie and post it. Create a short video talking about what makes you smile. Create a Canva graphic with a big cheesy SMILEY face. Spread a little joy around. The world can always use more! Use #NationalSmileDay when sharing.

3/8 – Proofreading Day

This may sound counterintuitive, but did you know that one of the easiest ways to get people talking about your content is to have a grammatical error? It’s true! The Grammar Police love to take to the Internet when a word is misspelled or the wrong word is used, or punctuation is incorrect. Or course, intentionally using grammatical errors to garner attention may not align with your brand. In that case, WordHippo and Grammarly can help.

3/12 – Plant a Flower Day

Plant a Flower Day is another theme that can be used across industries when approached properly. In the Health and Wellness field? Create content around the idea of growth and nurturing self similarly to the way one would care for a garden. How about those in the fashion industry: engage your followers by encouraging them to share selfies of them wearing your floral designs. Ask them to tag you in their posts and you can then share those posts to your stories. All brands should be seeking user generated content (UGC) whenever possible to increase their reach.

Weekly Themes

Monthly Themes

We hope you’ve found these tips and examples helpful.  If you need help with your content creation strategy and implementation, reach out to learn how we can help!

Schedule a call now!