by Ruth Fullerton-Reeves | Dec 19, 2023
Part 3 of 6 Digital Marketing Blueprint Series: Your website is the one piece of the internet you actually own. There are multiple options for creating a website, from a single landing page to a multiple page site with customer access and shopping carts and more. How will you make online selling easy? In this session, learn from a panel of experts about websites and POS systems and determine what’s best for your small business.
REGISTER HERE
by Ruth Fullerton-Reeves | Dec 1, 2023
Digital Marketing Blueprint Course 6-part series
In a world where digital marketing reigns, the rules seem to constantly fluctuate. Small business owners need resources they can rely on that are easy to manage while maintaining all the other aspects of running a business. This 6-part course provides small business owners with a blueprint, or framework, that will give them the knowledge and tools they need to successfully market their business in today’s online world.
1/9/2024 – Part 1: Creating Digital Marketing Blueprint for Your Business
1/16/2024 – Part 2: Identifying Your Target Market
1/23/2024 – Part 3: Websites and Point of Sale Systems for your Business
Your website is the one piece of the internet you actually own. There are multiple options for creating a website, from a single landing page to a multiple page site with customer access and shopping carts and more. How will you make online selling easy? In this session, learn from a panel of experts about websites and POS systems and determine what’s best for your small business.
REGISTER HERE
1/30/2024 – Part 4: Email Marketing for your Small Business
2/05/2024 – Part 5: Social Media Marketing for Your Small Business
2/13/2024 – Part 6: Get Your Business Found on Google Search & Maps
by Ruth Fullerton-Reeves | Aug 24, 2023
Now that your website is up and running, it’s time to learn the basic ins and outs of managing and updating your WordPress website. You’ll learn the difference between pages and posts, how to optimize your media library and discover components to make your website work better for you. While students are free to use alternative WordPress hosting platforms, the instructor will only be teaching using the Flywheel platform for this session. She will not be able to assist with any other hosting services. Students should come prepared with their images ready to insert. While not imperative, website copy for home page, about us page, and contact us page is strongly recommended. Knowing their social media handles will be beneficial too. Students should come prepared with a general idea of their desired layout for their website design. This is often called a wireframe or framework. The instructor will discuss the wireframe before we begin any actual work of building the website in the workshop. Students need to be logged into a desktop computer and have good, strong internet connection. Mobile devices will not work for this workshop.
REGISTER HERE
by Ruth Fullerton-Reeves | Aug 24, 2023
In this session, you’ll learn step by step how to build a website on WordPress using Elementor. You’ll learn how to purchase a domain name, how to install WordPress, how to set up hosting, and how to build some foundational website pages. Bring username and password to class. While students are free to use alternative WordPress hosting platforms, the instructor will only be teaching using the Flywheel platform for this session. She will not be able to assist with any other hosting services. Students should come prepared with their images ready to insert. While not imperative, website copy for home page, about us page, and contact us page is strongly recommended. Knowing their social media handles will be beneficial too. Students should come prepared with a general idea of their desired layout for their website design. This is often called a wireframe or framework. The instructor will discuss the wireframe before we begin any actual work of building the website in the workshop. Students need to be logged into a desktop computer and have good, strong internet connection. Mobile devices will not work for this workshop.
REGISTER HERE
by Ruth Fullerton-Reeves | Aug 24, 2023
Your website is the one piece of the internet you actually own. There are multiple options for creating a website, from a single landing page to a multiple page site with customer access and shopping carts and more. How will you make online selling easy? In this session, learn about websites and POS systems to determine what’s best for your small business!
REGISTER HERE